Home Entertainment
A home entertainment system for enjoying any type of media. LG Electronics Home Entertainment creates a harmonious future for the home.
Starting with the flat screen TV, LG Electronics has developed a number of high-end products, including a home theater system, Blu-ray player and digital storage device for home entertainment. The company is now focusing its research efforts on connecting all of these home entertainment devices so that customers can play any content on any device anywhere in their home.
LG is concentrating on developing cutting-edge high definition technology and an LED backlight unit to create the highest resolution and thinnest LCD TV while increasing the brightness and clarity, and maintaining eco-friendly credentials. It is also focusing research and development efforts on developing technology to increase the efficiency and resolution of PDP TVs while reducing the production cost in order to become the industry leader in the PDP sector. Efforts are also being made to acquire core future technology, including 3D TV and a miniaturized projector.
LG Electronics is providing added-value to customers by introducing new technologies, including the time-machine feature with embedded high speed Internet and a hard disk drive so people can enjoy a number of Internet services on the TV, interactive data broadcasting and wireless connectivity.
Home AV products are being networked with various devices and services in response to customer requirements. LG Electronics is also focusing on becoming the world's leading company in the optical storage sector.
Major R&D Areas relating to Home Entertainment
Data Broadcasting Middleware
The software technology for interactive digital data broadcasting supports many countries' data broadcasting specifications and can be applied across various nations.
Digital Video Recorder (DVR)
DVR is LG Electronics Digital TV's specialized technology that incorporates an internal hard disk drive within the TV or set-top box and features real-time rewind, recording and scheduled recording.
Home AV
Research and development efforts are focused on developing network services and related devices to connect home AV system devices including TVs, set-top boxes and Blu-ray players, which will enable playback and recording of HD quality videos with high speed Internet to download and enjoy a variety of Internet content.
Data & Storage
High speed Blu-ray drives that record and play HD quality videos and high capacity data as well as next generation optical storage technologies are being developed. To create enhanced consumer satisfaction, LG is researching into new technologies and products, including network and embedded storage for data storing, sharing and management.
PDP
Efforts are focused on developing material and process technology for minimizing electricity consumption while producing the highest resolution quality to be applied in the manufacture of highly efficient large panel TVs.
3D Display
In addition to 3D display technology, which makes customers feel as if they are right in the middle of the action, the company is now acquiring related technologies to be used in various other applications, including TVs and monitors.
Pico Projector
In addition to developing the Pico Projector, which is a miniaturized projector that uses laser and LED and can be installed in mobile phones, efforts are also being made to develop a number of other products in response to customer needs, including high resolution AV projectors and portable projectors.
Major R&D Achievements in Home Entertainment
2008
Developed wireless HDTV.
Developed a TV and set-top box that transmits 1080P full HD content wirelessly in its original state without compression or loss of quality.
Developed broadband TV (North America).
The TV is connected to a high speed Internet and content service so that the viewer can connect to the Internet and download the movie they want straight to the TV.
Developed the world's first network storage device with internal Blu-ray drive.
Received the Innovation Award at the 2009 Consumer Electronics Show (CES). The product has significantly improved back-up features with the use of the Blu-ray drive.
2007
Developed the world's first super multi-drive that simultaneously supports Blu-ray and HD DVD.
The product can play Blu-ray disks, HD DVDs and regular DVDs. It received the Best Product Award at the CES. Developed a highly efficient PDP
Developed the 50-inch HD PDP that combines high brightness, low energy consumption and high definition through the development of a highly efficient panel structure, gas and dielectric materials.
2006
Developed the wall-mount projector (Received the 2006 World's Top 3 Design Award).
The product was designed to reflect customer demand for an easy-to-install projector. It was awarded the 2006 World's Top 3 Design Award and received recognition for both technological and design competitiveness.
2005
Developed the 50-inch wireless HDTV.
A 50-inch wireless HDTV that can transmit HD quality digital broadcasts to a PDP TV with the optional transmitting device was developed. The product received the Best Innovation Award at the 2006 CES.
Developed the HD PDP Time Machine TV. Introduced the world's first DVR embedded PDP TV that allowed recording, playback and real-time rewinding of digital broadcasts.
2004
Developed a receiver chip for 5th-generation DTV.
Developed a receiver chip, which showed significant performance enhancement compared to existing receiver chips, and has been a huge influence on determining Korea's digital TV transmission method.
